Royal Philips Electronics (NYSE: PHG, AEX: PHI) demonstrated the new release of iSite PACS (Picture Archiving and Communications System), which integrates patient information from across the radiology department. Accessible from anywhere in the hospital and beyond, iSite PACS provides radiologists with an intuitive interface to view a broad range of patient images, including those in 3D. Philips also showcased a range of advanced technologies for the first time in Europe, including Philips GEMINI TF combined PET/CT system, Philips Essenta DR digital radiography system, Philips xLNA computer-aided detection (CAD) software, Philips MX 4000/6000 Dual CT, the latest version of the Philips CT Brilliance Everywhere extended workspace, Philips Achieva 3.0T X-series and Philips XperGuide Live 3D guidance tools.

"As the number of age-related and chronic disease cases continues to increase over the next ten years, the use of diagnostic and interventional imaging studies will grow substantially," said Kevin Haydon, executive vice president and CEO of Philips Medical Systems Global Sales & Service International. "While we continue to demonstrate our technology leadership across the imaging modalities, we also recognize that the key to meeting this future demand will be removing the barriers in healthcare - connecting information from across imaging modalities, connecting radiologists to other parts of the hospital and connecting healthcare professionals to their patients wherever they are - in the hospital or at home."

iSite PACS 4.0 builds on a proven platform, adding advanced visualization technology that can utilize existing infrastructure to bring transparent access for any healthcare professional concerned with patient care to multiplanar reformation (MPR), maximum-intensity projection (MIP) and advanced 3D volume visualization. The solution employs an innovative and efficient transmission technology, distributing medical images and image reconstructions in under three seconds.

Its unique and flexible 'pay-per-study' business model fits customer needs, where customers pay on a monthly basis to view, distribute and archive medical images rather than buying a PACS system up front. This business model has proven to be very beneficial for the user. The model guarantees performance and uptime commitments, up to a level of 99.99%, providing full support for the system throughout the lifetime of the PACS contract.

Customers in EMEA will be fully supported by the new Techsupport center based in the Netherlands, which complements the existing tech support center in the US. Both centers are staffed by a team of experts who provide customers with support 24 hours, 7 days a week, 365 days a year.

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